A curated selection of brand identity projects across pharma, education, NGOs, and creative ventures — each built with strategy, craft, and intention.
Complete corporate identity from a blank page: logo system, color palette, typography, voice, templates, and corporate website. Outcome: +40% online visibility, +25% customer engagement after rebrand.
Co-founded a branding & web agency delivering end-to-end visual identity systems for SMEs across Egypt and the region.
Designed the camp's complete visual identity — logo, color system, social, banners, ID cards, certificates — contributing to a record participant turnout.
Engineered DIY studio sets, lighting, and a complete on-screen visual system for an educational YouTube channel.
Built the visual identity from the ground up across two consecutive seasons. Brand audit, palette, typography, and full campaign design.